Saturday 13 October 2012

Retail Graphics

Yesterday me and Will went around town to photograph some stores and talk to some people that work there to find an appropriate setting for our concept. The places that stood out the most for us were Urban Outfitters and Republic, mainly because they both had wall space that would be fitting to the big wall piece that we intend to design. Also the existing wayfinding and infographics around both stores would merge well with our subject matter. In Republic we would want to redesign some of the signage, and even some of the staff members mentioned that they think that there is an inconsistent theme throughout the interior design.

In Republic we found out that the head office is based in Leeds, so the idea is to create some concept boards and go there to see what they think.

Urban Outfitters

Republic

We also went to Best, a small clothing store. They seemed pretty up for having some of our work about, and had some good wall space. However, they seemed to want more one off art pieces rather than a redesign of their retail graphics, which is not what we are looking for. Also their style isn't as fitting as some of the other places that we have looked at.


We also looked at On the Wall, but just like Best they seemed to want art pieces to put up, they were after a sign, but wanted to keep to their existing design, so nothing really wanted redesigning.








A shop window display that we came across that we found quite interesting. Just a display of how abstract and creative we can be with our retail design, as long as it's original and stands out from other stores.


We also came across a small clothing store in the arcade that follows a similar style that we are after. They use quite a lot of earthy, natural colours and have a lot of wood throughout the store. They also have a massive skull of a buffalos head on the wall, which is really cool.



Beneath the glass floor there were steps leading down to the remains of a human skeleton, under your feet as you walk in.

We really liked the wall paper, which the staff told us was made from photocopies of an old newspaper, so was really cheap to produce. 

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